About HTF

HTF is the brat version of Goop: a media brand for people in their 30s and 40s who are spiritually curious, emotionally overloaded, culturally tuned-in, and still showing up.

What began as a weekly column is now growing into a full media company with essays, articles, and conversations about modern womanhood, ambition, identity, nervous systems, love, work, and the internet.

About Me

I’m a 2x founder, investor, and writer exploring what it means to build a self in the age of the algorithm.

I spent 15 years creating online through startups, podcasts, memes, and anything that would go viral. Somewhere in the momentum, my identity blurred into performance. How to Function is the space where I untangle the two.

Every Wednesday I write a column about life, love, work, and becoming a real person again beyond the algorithm.

Friend of Function (Paid)

Friend of Function is the private side of HTF for people navigating modern life with humor, heartbreak, ambition, and a half-charged nervous system. It includes monthly gatherings such as conversations, classes, dinners, and breathwork; the books and products keeping me above shame on the vibration chart; honest talks with founders and healers; live sessions with trusted practitioners; and early access to events, playlists, and collabs.

Become a paid subscriber to join Friend of Function